2023 Mcpherson EVS (Earth-Vine-Sky) Windblown Red, Texas High Plains AVA, Texas

Imagine standing in the middle of a vineyard, suspended in a landscape of Earth, Vine, and Sky. Each plays its essential role in the creation of this red blend — five grapes harmonizing to the rhythms of Texas terroir. Cherry sauce, lilac, and mesquite mingle on the nose, while the palate is as red and vibrant as the last stripes of harvest sunset. Fennel seed, black tea, and woodsy vanilla bean linger in a fine dusting of mouth-coating tannin. This is true grilling wine, born to BBQ.

McPherson Cellars is an award-winning urban winery in the historic Depot District of downtown Lubbock, Texas — and it exists because one man looked at the hot, dry flatlands of the Texas High Plains and pictured a garden. Dr. Clinton “Doc” McPherson was a rare dreamer. In the late 1960s, he began planting experimental grapes in Lubbock, testing different varieties for their ability to yield quality fruit in a new environment. The Sangiovese he planted in his Sagmor Vineyard was the first in Texas — and still produces fruit for McPherson’s best-known wines today. Doc was instrumental in founding the Texas High Plains AVA, paving the way for an entire generation of Texas winemakers with his abundant humor, irrepressible curiosity, and the conviction that Texas could grow world-class wine. His son Kim McPherson now oversees the winery — carrying his father’s vision forward and continuing to prove it right. And the family tradition extends to the next generation: Kim’s daughter Kassie McPherson is actively involved in winery operations and vineyard work, and also runs her own label, Las Espinas. Three generations of Texas wine dreaming, all rooted in the same High Plains soil Doc first imagined as a garden.

Wine Details & Tasting Notes

Tasting Notes: Cherry sauce, lilac, and mesquite on the nose — vibrant and distinctly Texan. Red and vibrant on the palate with flavors of ripe red fruit, fennel seed, black tea, and woodsy vanilla bean. Fine, mouth-coating tannins and a long, lush finish with a savory, earthy edge that is pure Texas High Plains.

• Origin – Texas High Plains AVA, Texas, USA (urban winery, downtown Lubbock; Depot District; estate and sourced High Plains grapes)
• Producer – McPherson Cellars; founded in honor of Dr. Clinton “Doc” McPherson — pioneer of the modern Texas wine industry, first to plant Sangiovese in Texas, instrumental in founding the Texas High Plains AVA; Kim McPherson (winemaker, Doc’s son); Kassie McPherson (vineyard and operations; also founder of Las Espinas label)
• Blend – 25% Mourvèdre, 20% Syrah, 20% Carignan, 18% Petite Sirah, 17% Grenache
• Style – Dry red wine (medium-bodied; vibrant; terroir-driven; grilling wine)
• ABV – 13.7%

Food Pairing

The cherry sauce, mesquite, fennel seed, black tea, vanilla bean, and mouth-coating tannins of this Texas High Plains red make it one of the most naturally BBQ-ready wines you can pour — and that is entirely by design. Pairs beautifully with smoked brisket, BBQ ribs, and grilled lamb chops — the savory earthiness and red fruit character are tailor-made for smoke and char. The Mourvèdre and Carignan bring a wild, garrigue-like herbaceous quality that makes it a wonderful companion for grilled sausages, lamb burgers, and anything with rosemary and thyme. Also excellent alongside aged hard cheeses, charcuterie, and hearty stews where the tannins and earthiness add depth. A natural for Shades of Vino Summer Club selections, Texas-style outdoor entertaining, and any grill occasion that calls for a wine as bold and unapologetic as the state it comes from. Serve at 62–66°F.

Occasion

This is your go-to Texas red — the bottle for Summer Club selections, BBQ season, outdoor entertaining, and sharing with the wine drinker who has never tasted what the Texas High Plains can produce. At $19, it is one of the best value grilling reds in the collection — and one of the most genuinely expressive American terroir wines you can open at a backyard cookout. Born to BBQ. Built for Texas.

Wine Producer / Historical Notes

McPherson Cellars is a tribute to Dr. Clinton “Doc” McPherson — one of the founding fathers of the modern Texas wine industry. In the late 1960s, Doc began planting experimental grape varieties in Lubbock, testing which could thrive in the hot, dry, windblown conditions of the Texas High Plains. The Sangiovese he planted in his Sagmor Vineyard was the first in Texas and still produces fruit for McPherson’s wines today. Doc played a pivotal role in the establishment of the Texas High Plains AVA, creating the institutional foundation that made Texas wine a legitimate and recognized category. His son Kim McPherson, the winery’s winemaker, continues to build on that foundation — producing wines that express the unique terroir of the High Plains with the same curiosity and conviction Doc brought to the plains decades ago. The family tradition continues with Kassie McPherson, Kim’s daughter, who is actively involved in vineyard and winery operations and also runs her own Las Espinas label — three generations of McPherson winemaking, all rooted in the same Texas High Plains soil that Doc first imagined as a garden.

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